UNIQUS
BRANDING | MARKETING COLLATERALS
Client
Uniqus Consultech
Country
India
Year
2022
ABOUT THE BRAND
Uniqus is a tech-enabled global platform that offers ESG and Accounting & Reporting Consulting by leveraging high-performing global talent.
PROJECT BRIEF
To create a unique and contemporary identity for a global consultancy brand.
VALUES
Excellence is not a one-off attribute at Uniqus, it is a prevailing attitude and at the focal point of our world class delivery.
EXCELLENCE
As a dynamic Consultech start-up we love for everyone to bring out the best in each other. As a work group, we are willing to help and co-forge success. Solving for our clients gets our eyes and ears, internal bureaucracy doesn’t.
COLLABORATE
Uniqus deals in the currency of TRUST. We believe our foremost priority is building employee and client trust alike. We work towards an atmosphere of camaraderie and respect for one another. We have established a safe space for employees to open up and discuss divergent solutions.
TRUST
Speed and Responsiveness to client needs is what defines us. Our agility is in embracing change and equipping our customers to navigate through the realm of complexity.
AGILITY
What we do to catalyse progressive change has the loudest decibel of appreciation from our clients who are a part of us as much we are a part of them.
DRIVE IMPACT
SYMBOL
Letter “U” connection
Uniqus is the missing piece of the puzzle
Sustainable & growing pattern structure indicates that Uniqus is open for growth, new possibilities, new ways & offers a solution that fits perfectly.
LOGOTYPE
Modern, sans serif, trusthworthy with balanced letter widths & negative spaces. Bold yet sincere appearance through minuscule use of “n” letter, which is also identical with “u” letter counter rotated.
Moduler Structure
Similar Sharp & Curve
Treatment for the Symbol